Celebrate Customers. Build Lasting Loyalty.

Make every customer’s birthday memorable with personalized rewards that encourage dispensary visits, increase repeat purchases, and strengthen long-term brand loyalty. Birthday campaigns are fully automated and delivered at the perfect time.

Why Brands Choose Birthday Rewards

Birthday rewards create a personal connection with consumers while driving additional sales during a highly engaging moment. A simple birthday offer can significantly increase customer satisfaction and repeat purchases.

Best For
Ideal Use Cases

Rewards Options

How MJ Points Works for Consumers

Customers discover your promotion, register and earn rewards.

Register ->>

Consumer creates an account + adds birthday,

Configure->>

Brands configure a birthday reward campaign.

Reward Issued ->>

A birthday reward is automatically delivered.

Redeem ->>

Consumer redeems the reward at a dispensary

Brand Data

The purchase is verified and tracked.

Key Benefits

✓ Build stronger customer relationships

✓ Increase birthday month purchases

✓ Encourage repeat visits

✓ Deliver personalized experiences

✓ Capture valuable first-party consumer data

✓ Automate reward delivery

Ready to Launch?

Celebrate Loyalty Every Year

Birthday rewards are more than a promotion—they’re an opportunity to create memorable experiences that strengthen customer relationships and keep your brand top of mind.

Why MJ Points?

No POS Integration Required

Launch campaigns quickly without changing existing dispensary systems.

Works Across All Participating Dispensaries

Consumers can participate wherever eligible products are sold.

Real-Time Analytics

Track campaign performance, participation, and redemption.

Fraud Protection

Receipt validation and unique product code verification help protect campaign budgets.

Related Campaigns

Frequently Asked Questions

Your questions answered

Common questions

How long does a pilot take?

Most pilot campaigns can be launched within 2–4 weeks, depending on campaign complexity, branding requirements, and reward configuration. Our team guides you through planning, setup, testing, and launch to ensure a smooth rollout.

What types of rewards are supported?

MJ Points supports a variety of digital rewards, including:

Cash rebates
Digital gift cards
Loyalty points
Digital coupons
Sweepstakes entries
Exclusive promotional offers

Reward options can be tailored to your campaign objectives and target audience.

Do consumers need to download an app?

No. Consumers can participate through a mobile-friendly web experience by scanning a QR code, visiting a campaign landing page, or entering a product code. For brands that want an enhanced experience, rewards and offers can also be delivered through the MJ Points mobile app and Apple Wallet or Google Wallet.

How are purchases validated?

We offer multiple validation methods to fit your campaign requirements, including:

Receipt upload with OCR technology
Manual receipt review<br>
Unique or shared product codes
QR code registration
Supported POS integrations

You can choose one or combine multiple validation methods for the same campaign.

Can multiple products be included?

Yes. A single campaign can include one product, an entire product line, or multiple participating brands. Campaign rules can be configured by SKU, product category, promotion period, or other eligibility criteria.

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What happens after the pilot?

After the pilot, you’ll receive a comprehensive performance report with campaign metrics, customer insights, and recommendations. If the pilot meets your goals, we’ll help you expand into a full-scale program with additional campaigns, products, retail partners, and advanced customer engagement tools.