Turn Occasional Buyers Into Loyal Brand Advocates

Reward your best customers with personalized experiences that encourage repeat purchases, increase lifetime value, and strengthen long-term brand loyalty. Build meaningful relationships with consumers through points, VIP status, exclusive offers, and milestone rewards.

Why Brands Choose Loyalty & VIP Rewards

Acquiring a new customer is expensive. Keeping them engaged is where long-term growth happens. MJ Points helps brands recognize and reward loyal customers with personalized incentives that encourage them to purchase again and again.

Best For
Ideal Use Cases

Build a Community Around Your Brand

The strongest cannabis brands don’t just sell products—they build communities of loyal customers who return, engage, and advocate for the brand.

MJ Points helps turn every verified purchase into the beginning of a lasting customer relationship.

Rewards Options

How MJ Points Works for Consumers

Customers discover your promotion, register and earn rewards.

Earn Points->>

Consumers earn points with every verified purchase

Collect Points ->>

Points accumulate in their MJ Points account

Get Rewards ->>

Consumers unlock loyalty tiers and VIP benefits.

Earn Rewards ->>

Receive points, rebates, coupons or gift cards.

Repeat

Consumers earn points through future purchases.

Key Benefits

✓ Increase repeat purchases

✓ Build long-term customer loyalty

✓ Reward your most valuable customers

✓ Capture first-party consumer data

✓ Personalize rewards and promotions

✓ Increase customer lifetime value

Ready to Launch?

Launch Your First Consumer Promotion in Days

Test MJ Points with a real campaign before committing to a larger rollout.

Why MJ Points?

No POS Integration Required

Launch campaigns quickly without changing existing dispensary systems.

Works Across All Participating Dispensaries

Consumers can participate wherever eligible products are sold.

Real-Time Analytics

Track campaign performance, participation, and redemption.

Fraud Protection

Receipt validation and unique product code verification help protect campaign budgets.

Related Campaigns

Frequently Asked Questions

Your questions answered

Common questions

How long does a pilot take?

Most pilot campaigns can be launched within 2–4 weeks, depending on campaign complexity, branding requirements, and reward configuration. Our team guides you through planning, setup, testing, and launch to ensure a smooth rollout.

What types of rewards are supported?

MJ Points supports a variety of digital rewards, including:

Cash rebates
Digital gift cards
Loyalty points
Digital coupons
Sweepstakes entries
Exclusive promotional offers

Reward options can be tailored to your campaign objectives and target audience.

Do consumers need to download an app?

No. Consumers can participate through a mobile-friendly web experience by scanning a QR code, visiting a campaign landing page, or entering a product code. For brands that want an enhanced experience, rewards and offers can also be delivered through the MJ Points mobile app and Apple Wallet or Google Wallet.

How are purchases validated?

We offer multiple validation methods to fit your campaign requirements, including:

Receipt upload with OCR technology
Manual receipt review<br>
Unique or shared product codes
QR code registration
Supported POS integrations

You can choose one or combine multiple validation methods for the same campaign.

Can multiple products be included?

Yes. A single campaign can include one product, an entire product line, or multiple participating brands. Campaign rules can be configured by SKU, product category, promotion period, or other eligibility criteria.

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What happens after the pilot?

After the pilot, you’ll receive a comprehensive performance report with campaign metrics, customer insights, and recommendations. If the pilot meets your goals, we’ll help you expand into a full-scale program with additional campaigns, products, retail partners, and advanced customer engagement tools.